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Find the latest information about Digital Marketing, Web Site design and development, Search Engine Marketing, and Social Media from Bob Peterson, a WSI Consultant in Edmond, Oklahoma.

Is Your Web Site Ready for Mobile?

Bob Peterson - Monday, March 09, 2015

Forbes - 2/24/2015

...smartphone usage is expected to soar above 2 billion users sometime in 2015, meaning that over a quarter of the world’s population will be using a smartphone by the end of the year.

This has major ramifications for business owners. Alongside the rapid emergence of the mobile web has come an increasing need for mobile websites and compatibility. More and more smartphone users are using their phones to make purchases, as over half of all mobile searches lead to a purchase.

Even Google has begun to take notice. On January 19th, Google sent notifications out to webmasters from across the country to warn them of the mobile capability errors on their website. The suddenness of the notification is just another chapter in the conversation that Google will likely once again be rolling out yet another update to its ranking algorithms, centered around your site’s mobile compatibility.

Webmasters across the country are scrambling to get their websites in line. Is yours ready?

Google has started testing the addition of a "Mobile Ready" indicator to mobile search results. Has your site been converted to be responsive or adaptive? Is a mobile conversion project in your budget and plans for 2015?

Read the entire Forbes article...


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